Do you know what people are saying about your brand? How are you addressing consumer complaints? Do you acknowledge your mistakes or hope they get swept under the rug? I’m here to tell you that like PR - customer service is about being proactive, not reactive.
We saw the mess ...
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News travels fast. With the number of people online, your voice and message has a global reach the minute you hit send/post. The benefit of this is a 24/7 society that feeds on the immediate availability of news. But with anything, the risk has the ability to outweigh the ...
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