iFinance

I recently came across an article on The Financial Brand that touched on 25 things more important than online social media. If you get a moment, go take a look at leave your feedback. My main argument against the post is that a majority of what’s listed, should be an integral part of a financial [...]

While 2009 saw a number of companies take an innovative step in the interactive world, for the most part, a fear of the unknown and regulation played a large role in companies taking cautious steps.  I think 2010 will see a lot of advancements, I do not think it’ll be a groundbreaking year for the [...]

iFinance had the opportunity to sit down with Jon Gaskell, president and co-founder of SmartyPig. The actual interview occurred prior to Finovate, an event SmartyPig was presenting at, so Gaskell suggested that we wait until after the event due to important changes that were going to be announced.
SmartyPig is essentially a Web 2.0 financial services [...]

When it comes to social media and making finance more interactive, an area that seems to be getting a lot of attention is investor relations. Making IR social is still a new concept and the list of companies actively pursuing bringing social media to IR is short. The list of companies doing it well is [...]

If you look around at the different banks that are utilizing social media, outside of a few large banks, most success is coming from smaller community banks and credit unions. Despite not having the budget of a large national bank or the staff, the key to success lies in the strategic approach these smaller banks [...]